Future of News Isn’t Content
Media companies that survive beyond this decade will change the way they view traditional metrics and begin analysing the depth and reach they have with those consuming their information. I listened to Leo Laporte, Jeff Jarvis and Gina Trapani discussing this idea in This Week in Google, episode 156
(via irishteachers)
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onefutureminute reblogged this from irishteachers and added:
Media companies that survive beyond this decade will change the way they view traditional metrics and begin analysing...
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